There’s something about drinking culture that attracts rituals. Monkey Shoulder has scoured the world in search of fascinating traditions… some of which we would recommend.

Monkey Shoulder Image Lifestyle Photography Den 3

In some parts of the Czech Republic a toast must include eye-contact with your fellow drinkers, no interlinking arms and no spilled drink. Failure to correctly follow these instructions will lead to seven years bad sex.

In Russia there is a custom that if a drinker arrives late she must drink a full glass (the ‘punishment’ drink). In some remote parts of Russia a man who spills his vodka must jump in the nearest river and return walking backwards (we definitely do not recommend trying this).

In Peru the traditional sunday morning post-football drink has a special rule: one glass is shared between all the drinkers. Each man drinks half of his portion and then tips the other half on the ground before passing the glass along. The ritual is probably inherited from the ancient practice of offering gifts to ‘Pachamama’ (Mother Earth). The man who finishes the bottle has to buy the next round.

In some parts of East Africa, the third drink of the evening must be followed by a story from each drinker.

To toast with water is considered bad luck in the US Navy, anyone who does so can expect to die at sea.

Knowing that you lead and do not follow, Monkey Shoulder encourages you to invent your own rituals. We only ask that you make sure they are safe (ridiculous hats are encouraged).